Mar
6

EXCLUSIVE: ‘Yes, build-to-rent WILL change the private rental market’

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Senior industry figure tells LandlordZONE the sector will revolutionise how properties are rented, help consolidate the market and usher in a new era of tech.

Lesley Roberts, who is a partner at property
management giant Allsop’s growing build-to-rent
division with some 7,000 properties under management in the UK, tells
LandlordZone that she believes the rental market will eventually go the way of
the travel sector.

Where once every street corner had a travel agent,
many people now book their holidays online either direct or through large
aggregator sites, and build-to-rent is part of a trend that will see the same
thing happen to private renting.

“However, some traditional landlords also see
build to rent as a threat but remember that comparisons between their stock and
build-to-rent properties are not ‘apples for apples’,” she says.

“Build-to-rent apartments can be more expensive
than the traditional market but in some cases, you get a lot more for your
money such as utilities bills included in the rent, resident amenities, high
quality finishes and better transport links,” she says.

Consolidation

Roberts says she believes the coming years will
also see a landlord consolidation within the private rental market, a trend
that is also being accelerated by smaller landlords being eased out of the
market by the government’s tax changes and regulatory onslaught.

“I think this has forced many landlords to
think about their investment returns and look for other places to put their
money, and of course they can invest in build-to-rent through a REIT, or
through their existing pension fund provider, many of whom are investing
heavily in the sector,” she says.

The other big change that build to rent will
bring to the market is to alter how landlords find tenants.

These big operators are keen to separate their
properties out from the blur of rental properties on Rightmove, for example,
and lettings apps such as Movebubble and services such as HomeView, which is a
TripAdvisor-style service for tenants, are beginning to change how properties
are let and managed, Roberts says.

“Portals like Rightmove are a bit of a blunt
tool when there are nuances within the market,” says Roberts. “The industry is
definitely looking at alternative ways to get properties to the market.”

©1999 – Present | Parkmatic Publications Ltd. All rights reserved | LandlordZONE® – EXCLUSIVE: ‘Yes, build-to-rent WILL change the private rental market’ | LandlordZONE.

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