Purplebricks sold to rival for £1 after senior team throw in the towel
Purplebricks, which at one stage was used by thousands of landlords to manage their properties, has announced that its assets and business are to be sold to rival Strike for £1, pending approval by its shareholders.
Any funds remaining in the firm – some £5.5 million – are to be kept back to pay off any liabilities excluded from the deal and to reimburse its shareholders. Purplebricks will continue as an estate agency but under the ownership of Strike.
This announcement marks the end of a process started in February during which Purplebricks senior team have sought to either raise more funding or find a buyer for the estate agency.
It also marks one of the UK’s biggest corporate failsures. Purplebricks at one point claimed to offer both home sellers and landlords a new model of estate agency that offered the same service as a high street firm but for considerably less money.
This proved harder to achieve and despite early success in 2015 to 2018 and a City valuation of some £1.5 billion, the company has faltered including a high-profile scandal in 2021 for failing to lodge deposits on behalf of tenants properly.
Resignation
Today’s announcement reveals that CEO Helena Marston is to resign from the company as will the rest of the board except the CFO Dominique Highfield and it will exit the stock market and cancel all its shares.
“The Directors, taking into account the comprehensive exploration of sale options via the Formal Sale Process, the current trading performance of the Company, the liquidity position of the Company, the near term expiry of a key funding partner relationship and the potential challenges in securing, in the short term, the future ownership of the Group, have unanimously concluded that it is in the best interests of the Company to proceed with Proposed Sale,” the announcement says.
“Accordingly, the Directors intend to unanimously recommend Shareholders to vote in favour of the Resolutions to be proposed at the General Meeting as they have irrevocably undertaken to do in respect of their own beneficial holdings and the shareholdings in which they are interested amounting, in aggregate, to 19,402,865 Ordinary Shares, representing approximately 6.3% of the Company’s issued share capital.”
View Full Article: Purplebricks sold to rival for £1 after senior team throw in the towel
Renters’ Reform Bill publication sends the PRS ‘back to the Dark Ages’
The long-awaited government plan to overhaul the private rented sector (PRS) with the publication of the Renters’ Reform Bill has been condemned as ‘going back to the dark Ages’.
The government says that more than 11 million tenants in England will now enjoy safer
View Full Article: Renters’ Reform Bill publication sends the PRS ‘back to the Dark Ages’
Britain’s commercial rents bounce back
Commercial rents have bounced back across Britain, with an impressive 9.7% growth in the last year alone, data reveals.
According to Sirius Property Finance, the boom has overturned a previous downward trend which saw prices fall by -2.9% between 2021 and 2022.
View Full Article: Britain’s commercial rents bounce back
BREAKING: Renters (Reform) Bill to get first airing after PMQs today
The Government is to finally introduce its long-delayed renting reforms into parliament later today following Prime Minister’s Questions (PMQs) in the Commons.
The Bill, which is to be called the Renters (Reform) Bill, will get its first reading just after lunchtime and, it is understood, a draft version of the full Bill will be released soon afterwards.
Looking at the official announcement this morning ahead of the parliamentary action, it’s clear that almost all of the measures outlined within the Fairer Renting white paper will be included.
Described as a ‘once-in-a-generation’ opportunity to reform the private rented sector, Ministers are keen to present the Bill as giving both renters and landlords more certainty particularly given Section 21 ‘no fault’ evictions are to be abolished.
Recover properties
They believe the beefed-up Section 8 notice process will make it easier for landlords to recover properties when they need to – so they can sell their property if they want to, move in a close family member, or when tenants wilfully do not pay rent.
Notice periods will also be reduced where tenants have been irresponsible – for example breaching their tenancy agreement or causing damage to the property.
As announced previously, the reforms will “strengthen powers to evict anti-social tenants, broadening the disruptive and harmful activities that can lead to eviction and making it quicker to evict a tenant acting anti-socially”.
Other key measures already announced in the consultation and white paper include a:
- reformed courts process;
- new Ombudsman;
- requirement for landlords to consider pets in their property plus a new ‘pet insurance’ provision;
- digital Property Portal;
- new Decent Homes Standard;
- promise to prevent agents and landlords applying ‘blanket bans’ on DSS tenants;
- commitment to greater enforcement powers for councils.

Housing Secretary Michael Gove (pictured) says: “Our new laws introduced to Parliament today will support most responsible landlords who provide quality homes to their tenants, while delivering our manifesto commitment to abolish Section 21 ‘no-fault’ evictions.
“This will ensure that everyone can live somewhere which is decent, safe and secure – a place they’re truly proud to call home.”
Reaction
Ben Beadle, Chief Executive of the National Residential Landlords Association

“Responsible landlords need to be confident that when Section 21 ends, where they have a legitimate reason, they will be able to repossess their properties as quickly as possible,” he says.
“Without this assurance, the Bill will only exacerbate the rental housing supply crisis many tenants now face.
“Whilst we welcome the Government’s pledge to ensure landlords can effectively recover properties from anti-social tenants and those failing to pay rent, more detail is needed if the Bill is going to work as intended.
“Ministers must develop a plan to improve the speed and efficiency with which the courts process possession claims.
“Although the Government has accepted NRLA calls to digitise cases, staff numbers need to increase in the court system as well to meet the needs of these reforms.
“Likewise, the Government must recognise the serious concerns of landlords letting to students about open ended tenancies.
“Without the ability to plan around the academic year, students will have no certainty that properties will be available to rent when they need them.
“We will continue to work with the Government, MPs and Peers to ensure the Bill workable and fair to both responsible landlords and tenants.”
Timothy Douglas, Head of Policy and Campaigns, Propertymark

“Reforms to the private rented sector in England have been long awaited and the Bill will bring much needed clarity to letting agents, their landlords and tenants.
“Propertymark will support the UK Government to ensure the specific details work in practice for those on the ground, whilst providing both security and fairness for both parties of the rental agreement.
“It is also important implementation is well planned and managed as these reforms are significant for the sector.”
Dan Wilson Craw, Acting Director, Generation Rent

“Arbitrary Section 21 evictions make it impossible for tenants to put down roots and report problems about their home with confidence.
“Abolishing them will take away much of the stress of renting and improve communication and trust between tenants and landlords.
“The new Property Portal and Ombudsman have the potential to make it much harder for criminal landlords to operate.”
View Full Article: BREAKING: Renters (Reform) Bill to get first airing after PMQs today
Opinion: does Michael Gove know something we don’t?
It would seem that successive Tory government’s have waged an ongoing and progressively more vicious war on buy-to-let landlords, but this latest layer of legislation goes much further.
Yes, this latest iteration, and one that’s before Parliament right now, is the Renter’s Reform Bill which will effectively throws out the 35-year old concept of the “Shorthold Tenancy”, introduced by the Conservative’s Thatcher Government back in 1988.
The Shorthold Tenancy transformed private residential letting in the UK. It removed what was then a much diminished rental market, one that was hamstrung by rent controls and lifelong security of tenure. Landlords had abandoned renting in their droves, and those that hadn’t just allowed their properties to decay. That’s because the return on their investment didn’t justify throwing good money after bad, sinking more money into what had become a “white elephant” investment.
The Shorthold Tenancy removed the risk: it revolutionised the market and put a rocket under it. Landlords could (1) charge a market rent and keep it in-line with the market over time, and (2) they could get their property back, guaranteed. They could remove a bad tenant, albeit with a 6 month delay, using the relatively easy and sure method of the Section 21 process.
Revenge evictions
Enter the Michael Gove’s Renter’s Reform Bill, a Bill which he thinks will improve the tenant’s lot, give them security of tenure and prevent the so called revenge eviction, one that is prompted by landlords receiving complaints from their tenants.
Anyone who understands the lettings industry knows that this type of revenge eviction is a minority event, less that 1 or 2 per cent of evictions are for this reason. Responsible landlords use the Section 21 process very sparingly because they want to keep good tenants. By far the majority of Section 21 evictions are for rent arrears, followed by anti-social behaviour.
Landlords on the whole do not evict good tenants. Tenants who pay their rent on time and look after the property. That’s all landlords are after, and they will go through hell and high water to keep these tenants in their property.
Unfortunately, the so called revenge eviction hits the headlines: the housing charities have used the power of the media to scare the living daylights out of the Government into its abolition, promised now for over four years. There are far more tenants than there are landlords, and the general public will always favour the welfare of tenants over them. At the end of the day it’s a matter of votes.
The reforms in this new Bill threaten to worsen an already serious housing crisis where renters can’t find the homes they need at reasonable prices. It threatens to kill-off the private investor, the final nail in buy-to-let’s coffin.
Tory MP’s concerns
It’s not just landlords who are concerned. Even Tory MPs fear that is will lead to an even more serious housing crisis, forcing more landlords to sell up and more tenants unable to find accommodation they can afford.
The Daily Telegraph reports that “there are growing concerns in the Conservative party that the Government has gone too far in its war on landlords and second homeowners. The renters’ reform bill, due to go before Parliament this week, will abolish ‘no-fault’ evictions and introduce rolling tenancies. It will also prevent landlords from turning away tenants with pets or those on benefits.”
As concerns mount over the Bill more and more landlords who are aware of the coming changes are voting with their feet, they are leaving the industry in anticipation of what’s to come and while they can still get their properties back at will. This Bill really does threaten a mass buy-to-let exodus
The Bill will introduce what will be the biggest change in private renting since 1988 and it’s a very radical one too, swinging the industry clock back towards the rigid controls of the Rent Act (Regulated Tenancy) period that existed before that date.
As rents reach the £1,000 per calendar month level outside of London for the first time, tenants are already facing surging costs, while landlords, in turn, squeezed by successive tax increases, are being hit with rapidly rising mortgage rates. Not only are profit margins tight, in some cases they are non-existent, and the ever increasing regulations make life far harder for the average buy-to-let landlord.
The opposition’s plans
Meanwhile Labour’s shadow housing secretary Lisa Nandy (levelling up) wants these reforms to be implemented as soon as possible and she promises that a labour government would go even further with its own reforms of the private rented sector. This will include longer notice periods, giving tenants freedom to make alterations to the property, a harsher homes standard and it probably means some form of rent control.
Conservative MP Craig Mackinlay, South Thanet in Kent, told The Daily Telegraph:
“The reality is, landlords will abandon the market and we will have a very serious housing crisis on our hands. I’m worried about landlords leaving the market, I really am. There’s a huge amount of disquiet about this. From colleagues I’m talking to, they’re not happy. We have seen too much of a war against landlords.”
Another Conservative, Marco Longhi, Tory MP for Dudley North, told The Telegraph, the renters’ reform bill was “like wielding a hammer to crack a nutshell. It’s a disaster. You will see huge swathes of landlords leave the market, and this has been happening for several months already.
“The Government doesn’t realise how much it depends on private sector landlords. These properties landlords are now selling aren’t even affordable for the majority of renters, so where are these people going to go? We should be building cities twice the size of Sheffield to keep up with net migration.”
| The Government’s War on Landlords 1 – George Osborne fired the first round with his tax hikes, changing the way rental income was taxed so that not only were landlords nudged into higher rate tax bands, there was a three per cent surcharge on stamp duty and the wear and tear depreciation allowance was abolished. 2 – Increasing rules and regulations piled on the pressure for landlords, to the point that one missed service of a notice or a vital safety check or risk assessment in a series of increasing complexity when setting up a tenancy meant that landlords were unable to use the Section 21 eviction process. It now takes a very diligent landlord or agent to get everything into place. 3 – Energy efficiency targets and net zero – the MEES regulations mean that some landlords will need to invest considerable sums of money to bring their properties up to future emissions standards, especially as the bulk of rental property are of the older type of construction which are inherently inefficient. 4 – The Right to rent checks were the burden of checking tenants and refusing those without the correct immigration status was placed on landlords. 5 – Restrictions on the amount of fees and deposits landlords can take, were introduced. 6 – Now landlords are faced with the prospect of a Renter’s Reform Bill that will end Section 21, end fixed-term tenancies, it will prevent landlords resisting tenants with pets or those claiming benefits and impose a higher standard of safety – the Decent Homes Standard. |
Section 8 – an adversarial system
By removing Section 21 and imposing an indefinite length tenancy a landlord with a bad tenant will be at the mercy of a convoluted and adversarial Section 8 process, a system where the landlord will have to convince a judge of the necessity to evict a recalcitrant tenant.
What will make this even worse is that no extra resources are planned for a court system that has been slimmed down and is already overloaded – the way things stand it could be 12 months before a landlord can get a tenant who is not paying any rent, into court.
The fact that additional mandatory grounds for eviction are being added to the Section 8 legislation is nether here nor there, if you cannot get your bad tenant into court, you are stuck with them.
It will work against tenants in the end…
The upshot will be that landlords will have to be far more careful and selective when signing up new and untested tenants. They will need to prove they are able to pay the rent, they will probably be required top pass a stringent credit assessment and provide a guarantor. Fortunately, landlords will still be in a position to reject applicants who cannot show they can afford to pay the rent.
The end result as I see it, is that far from making the system fairer for tenants it will work against them. Rent prices will go sky high, there will be such a shortage of rental accommodation that thousand of tenants will be priced out of the market, and even when they can afford it competition for rentals will be intense.
Student landlords
Student landlords are particularly concerned about the prospect of indefinite tenancies as they rely on their student houses being vacated in time for the following influx of students for the start of a new academic year. Unless, this rule is changed for student lettings during the passage of the Bill it will create chaos for student landlords.
The Government is committed
Despite all the arguments landlords can make against these radical changes, a Government spokesman for the Department for Levelling up, Housing and Communities, the Government told The Telegraph it is “absolutely committed to delivering a fairer deal for renters.
“We will bring forward legislation very shortly, which will include a ban on ‘no fault’ evictions, so that all tenants have greater security in their homes and are empowered to challenge poor conditions.
“We are also introducing a Decent Homes Standard for the Private Rented Sector for the first time ever which will make sure privately rented homes are safe and decent,” the Government spokesman said.
We landlords know that the vast majority are responsible landlords are doing a great job, one that most private tenants appreciate. It’s a much smaller minority of landlords that this new legislation is aimed at, but in doing so it affects everyone.
More complaints
The irony is that most landlords are doing a far better job that local government and social housing landlords, despite the Decent House Standard which applies to them right now. As MP, Mr Mackinlay told The Daily Telegraph:
“I receive infinitely more complaints about social housing from renters than I do about private landlords
“Firms don’t do repairs, so problems are hanging around for months if not years. No one responds. If you think these institutions are the panacea for the rental sector, you’re sorely misguided.
“Good landlords are far more responsive. You wouldn’t have a hope in hell of getting something sorted in a few days in social housing, like you would with a landlord.”
View Full Article: Opinion: does Michael Gove know something we don’t?
How HMRC Might Target Hybrid LLP Compliance Checks
The likeliness of HMRC opening “Compliance Checks” into the accounting of Hybrid LLP’s operated by property rental business owners is now at an all-time high.
HMRC could simply target all LLP’s registered at the office addresses of Accountants known to have filed tax returns incorrectly for other their clients.
View Full Article: How HMRC Might Target Hybrid LLP Compliance Checks
Labour to ‘go further than Tories’ with harsher Decent Homes Standard
Labour has promised to ramp up the pressure on private landlords by introducing a legally binding ‘Decent Homes Standard 2’.
Its latest draft policy programme – a provisional blueprint likely to shape the next general election manifesto – includes a proposal to take the government’s planned Decent Homes Standard further, although Labour’s vision is light on detail.
Expected as part of the imminent Renters’ Reform Bill, the Decent Homes Standard would ensure PRS properties are free from serious health and safety hazards.
Landlords would also be expected to keep homes in a good state of repair, so renters have clean, appropriate and useable facilities.
Fundamentally
Labour’s policy programme reiterates its plan to fundamentally reform the private rented sector, giving tenants greater security through a powerful new renters’ charter, which will include longer-term tenancies as standard, the right to reasonable alterations, ending Section 21 ‘no fault’ evictions and introducing a national register of landlords.
The party would also consult on how best to ensure tenancies are affordable and the effective implementation of no-fault evictions.
Other draft Labour policies include a promise to upgrade every home that needs it to EPC standard C within a decade by installing energy-saving measures such as loft insulation in locally delivered programmes, by giving local authorities the power and resources.
It has also set the target of a 70% homeownership rate by helping first-time buyers onto the housing ladder with a new, comprehensive mortgage guarantee scheme as well as bringing the leasehold system to an end.
Raising stamp duty paid by foreign individuals, trusts and companies when they buy UK residential property is another proposal.
Read more about the Decent Homes Standard.
View Full Article: Labour to ‘go further than Tories’ with harsher Decent Homes Standard
EXTRA red tape, scams and repairs drive more landlords to use agencies
Almost two thirds (63%) of private landlords who manage their own properties are tired of sorting out repairs and dealing with red tape and considering using a letting agency or property manager instead.
A Uswitch poll of 2,000 landlords found that the most common reason they might decide to pay an agent was to take a break from dealing with repairs (31%) followed by avoiding the hassle of finding tenants (30%) and avoiding legal responsibilities (30%).
More than a quarter (27%) would switch to a letting agency to avoid scams and fraud.
The comparison site believes that as soaring interest rates force mortgage rates up, the buy-to-let landscape has left some landlords apprehensive about what direction to take their properties in, or if they should continue renting them out at all.
Profits
Uswitch.com BTL mortgages expert, Kellie Steed (pictured), says while it can feel like selling up is the only option, there are other ways landlords can keep profits afloat during the cost-of-living crisis.
“Switching to a letting management company offers some attractive advantages and gives landlords the scope to hold onto their investment,” she explains.

“Property managers have a strong knowledge of the market’s changing regulations and can also take on much of the responsibility of owning investment property – lettings, repairs, rental disputes and complaints can all be tackled by an agency.”
Many offer increasingly attractive packages for landlords in return for 10-20% of profits, says Steed.
“Remortgaging a property can also save landlords money, as any equity held in the property will give them access to cheaper rates,” she adds.
“While a lower interest rate could offer less expensive loan repayments, releasing equity on a property can boost your finances and give you, and your property, more support in the form of a cash sum.”
Read more: Agencies must help landlords navigate looming reforms.
View Full Article: EXTRA red tape, scams and repairs drive more landlords to use agencies
Daily Telegraph wants to speak to landlords about the Renters Reform Bill
Are you a landlord who is worried about the wide range of reforms expected in the Renters’ Reform Bill? Then, Alexa Phillips the personal finance reporter for the Telegraph would like to speak with you.
Alexa would like to speak to Property118 readers about:
- What do you think about the proposals in the bill
View Full Article: Daily Telegraph wants to speak to landlords about the Renters Reform Bill
Conservative MPs condemn government’s ‘war on landlords’
Tory MPs fear the soon-to-be-published Renters’ Reform Bill will force more landlords to sell up.
According to the Telegraph, there are growing concerns amongst Conservative MPs that the government has gone too far with its war on landlords.
View Full Article: Conservative MPs condemn government’s ‘war on landlords’
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